Building more homes

We’re driven to have a positive impact on people’s lives and provide affordable homes that make a difference.

Our Development and Sales Strategy

Our Development and Sales Strategy 2025-2030 builds on the successful legacies of Longhurst Group and Grand Union, increasing capacity and making sure the best and most efficient aspects of each organisation are adopted, ensuring quality homes with enhanced specifications continue to be delivered at scale across our core operating geography.

Some key objectives

• Deliver at least 1,000 homes per year
• Focus on a core geography of 15 Local Authorities
• Create mixed tenure affordable communities
• Use our size and scale to increase direct output and act as an enabler for others
• Ensure customer satisfaction improves year on year
• Prepare for a new low carbon development programme
• Maintain Strategic Partnership status with Homes England

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